The Limits of Possibility: Rand McNally in American Culture, 1898-1929
DOI:
https://doi.org/10.14714/CP35.834Keywords:
culture, cartographyAbstract
In the early twentieth century, Rand McNally held a large share of the commercial market for maps and atlases in the United States. How the company built its reputation as an American cartographic authority—by both accepting and resisting change—is the subject of this essay. Critical to the company’s success was its ability to design materials that reinforced American notions of how the world ought to appear, an indication that the history of cartography is governed not just by technological and scientific advances, but also by a complex interplay between mapmakers and consumers.Downloads
Published
2000-03-01
How to Cite
Schulten, S. (2000). The Limits of Possibility: Rand McNally in American Culture, 1898-1929. Cartographic Perspectives, (35), 7–26. https://doi.org/10.14714/CP35.834
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